Take the six-word story challenge
The way you tell your story makes all the difference. Even the shortest stories. Check out a few of our favorite six-word stories about this photo that answer the question, "Why'd the turkeys cross the road?"
Just blog. No blah. Promise.
Honoring Our Heritage and Legacy in Celebration of Black History Month and Women’s History Month
Each February, we honor our heritage and legacy in celebration of Black History Month. Similarly, each March, we recognize and celebrate the impact of trailblazing ...
Aligning Your New Year’s Resolutions with Your Business Goals
I recently connected with a friend who shared a yearly joys/sorrows/hopes ritual she and a few girlfriends perform each New Year's Eve. Here’s how it ...
What the Legacy of Dr. Martin Luther King, Jr. Teaches Us About Living with Purpose
On Monday, we honored the life and work of Dr. Martin Luther King, Jr. Dr. King is remembered today for his commitment to living with ...
Put the gift of customer feedback to work for your brand
In our last blog post, we shared how customer feedback is a tremendous gift, particularly for emerging and service brands. Now let’s talk about how ...
The gracious gift of customer feedback
As a growth-minded agency, one of our core values is to raise the bar, especially when it comes to finding ways to better serve our ...
When did Christmas sweaters become ugly?
It’s National Ugly Sweater Day. And I have a confession: I have an intended-to-be-fashionable Christmas sweater in my attic. And yes, I wore it un-ironically ...
Making an Impact: Essential Pillars of a Corporate Social Responsibility Strategy
Over the last several years, we have lived through the COVID-19 pandemic, social justice awareness and activism, global conversations about climate change, and Russia’s invasion ...
Grateful for Brand-Aligned Giving
From Thanksgiving to Giving Tuesday, we’re well into the season of giving thanks. This got all of us at ShinePR thinking about how smaller brands ...
What do the Marine Corps and the most formidable brands have in common? Plenty.
As our nation’s fight for independence raged in November 1775, American patriots recognized the need to strengthen naval forces. The Second Continental Congress passed a ...
Marketing a tradition: Día de Muertos in Mexico
We can’t escape death. This may sound bleak, but it is the core thought of the Mexican celebration “Día de Muertos,” or Day of the ...